On October 15th, the House of Sound in New York illuminated the city with an unforgettable evening: Notte Italiana.

Hosted by Sonus faber in partnership with Automobili Lamborghini, the event unfolded as a multisensory journey, a celebration of Italian artistry, design, and passion. 

Conceived as a multi-level experiential flagship, the House of Sound is a place where music, craftsmanship, and lifestyle converge. Each floor reveals a unique chapter of Italian excellence—immersing guests in the finest expressions of sound, heritage, and design innovation. Within its walls, the essence of Made in Italy comes to life as a true cultural experience. 

The journey began at La Piazza, where Sonus faber invited guests to step inside the House of Sound for an evening curated in every detail Within this setting, the spotlight turned to Automobili Lamborghini with the exclusive reveal of the Temerario.

An in-car audio demonstration unveiled its extraordinary performance, powered by a system of seven independent speakers, each meticulously crafted to optimize space while delivering crystalline clarity and immersive depth. From there, the experience flowed into a private home theater, where sweeping Italian driving scenes intertwined with a curated wine tasting.  

The atmosphere enveloped guests in sophistication and anticipation, setting the stage for an evening defined by elegance and wonder. 

The second floor embodied the soul of Italian hospitality. At the heart of the experience was the Suprema Club, where DJ Fazz curated a contemporary soundtrack through Sonus faber Suprema speakers, enveloping guests in a soundscape of energy and refinement. The music transformed the floor into a vibrant lounge, alive with the unmistakable spirit of Italy. 

To complement the atmosphere, guests enjoyed a Lambrusco Spritz on arrival and the timeless ritual of a crafted Negroni, alongside culinary accents from La Cucina that added a subtle layer of Italian flavor. 

The third floor became a sanctuary of artistry.

A live sketch artist captured Italian landscapes in real time, transforming fleeting moments into timeless visions. Around him, Sonus faber artisans revealed the secrets of their craft—presenting the tools, the fine woods, and the materials that, through patient mastery, evolve into instruments of sound.

The atmosphere was steeped in heritage, where every gesture spoke of tradition refined into innovation.  

The fourth floor celebrated the joy of music as a shared experience.

Powered by Amati Supreme speakers, the interactive lounge invited guests to personalize the soundtrack with curated Italian-inspired selections.

The result was a living, evolving symphony shaped by the choices and emotions of those present. 

On the fifth floor, the art of bespoke design came into full expression. Guests entered Lamborghini’s Ad Personam Studio, surrounded by a palette of rich materials, vibrant colors, and refined finishes—each element reflecting the spirit of individuality and excellence. The atmosphere resonated with the allure of Italian craftsmanship at its highest level. 

The evening reached its crescendo with the Il Cremonese Automobili Lamborghini Edition, a new limited-edition loudspeaker that unites Sonus faber’s acoustic innovation with the timeless elegance of Italian design.

The rooftop offered a finale inspired by the Amalfi Coast. Citrus aromas, limoncello cocktails, and lemon sorbet were paired with oceanic soundscapes under the New York night sky. The setting encapsulated the essence of la dolce vita, a luminous conclusion to an evening devoted to Italian beauty and refinement.